
From the WHP annual calendar · Friday, January 1, 2027
Dry January / Veganuary
Participation campaign: Go without alcohol and/or eat vegan for a month.
Idea to get started
Alcohol-free drinks challenge, vegan team breakfast, order info material from BIÖG
Proven for this occasion
Did you know?
An alcohol-free January has lasting effects: in a University of Sussex study, participants were still drinking less six months later than at the start of the year. 72% said they slept better during Dry January.
More proven measures for this occasion
Other companies ran these measures for exactly this occasion — with photos, steps and impact.
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